Martino Cartier launches Forever Your Curl on HSN in collaboration with Paula Abdul.

With a launch featuring Paula Abdul on HSN August 26, 2020, Martino by Martino Cartier introduce the new Forever Your Curl styling tool. By styling hair with heat and locking in the style with a cool blast, you can achieve quick styles with hold that lasts.

The launch builds upon the prior immense success of the Martino Tug & styling tool for beauties on-the-go. The curling rod retracts into the handle for easy storing and traveling. It was debuted on HSN April 9, 2020, to an instant sellout and rave reviews.